-
How to Use Google Analytics to Improve Your SEO
Did you know that almost three out of every four online searches begin on Google? And that the first five results that appear on Google get 67 percent of the clicks? This makes ranking for Google a crucial part of any digital marketing strategy, which is why if you don’t have a firm grasp of…
-
How To Improve Your Social Media Presence
To improve your social media presence, you must develop and actively implement a robust social media strategy. With the advent of digital technology and social media platforms like Facebook and Instagram, any business without a social media presence can easily fall behind. Social media is a great way to promote a business, boost brand awareness,…
-
How You Should Be Using Facebook Ads to Reach Your Target Audience
Over 2 billion people around the world use Facebook, and more than 800 million people like a post that is shared on Facebook every day. As one of the world’s leading social media platforms, the role Facebook plays in advertising is a massive one. With millions of people scrolling through Facebook every day, there is…